Understanding the Buyer

Understanding The Buyer

The sale of your home can be controlled by three factors:

• Your home condition.

• It’s marketing strategy.

• Asking Price.

It’s important to note that a buyer is influenced by many other factors, and you need to be aware of these trends when putting your home on the market. As long as your home meets these factors – you can remain competitive in the market. Your real estate agent will advise you on the best strategies to use when marketing your home to protect you, the seller, from any negative perceptions.

Home Size

History shows that the size of homes has increased dramatically since the 1950s. But on the contrary, some buyers go for smaller homes to have what’s called low maintenance to NO maintenance. Home buyers are more attracted to smaller sized homes while some of them are usually empty nesters, first time home buyers or people whose children are living abroad.

Location

One of the most influential yet uncontrollable factors in determining your home’s appeal to buyers is location, location, location. As the National Association of REALTORS® says, “Buyers choose specific homes because of their #1 neighborhood. Another very important factor is the distance between the home and schools, work and amenities.

Comforts and Amenities

A real estate agent can help you create a hot list of items that could increase your home’s appeal. Home styles and design can be in or out of fashion (dated), but having a knowledgeable real estate agent will help you improve your homes appeal.